Technology Checklist: On the Edge

What processes and changed consumer behavior now taking place online can you incorporate into your offline meetings business? Here are a number of keywords and phrases from Trendwatch.com defining the online world, ready to be projected on a white wall and used in your planning discussions. If you’re not using them yet or aren’t sure what they mean, do some research online and stay in front of your attendees.

• Sharing
• Constant, 24/7, always on
• Keeping in touch
• Cheap, fast and easy
• Snack culture
• Free
• Ongoing feedback
• Transparency
• Anonymity
• Customization, personalization, creation
• Searchability
• Easy befriending & connecting
• Instant gratification
• Collaboration
• Micro celebrity
• DIY
• Multiple personalities
• Total control (or at least the illusion of it)
• Overload
• Beta testing